Happy New Year, Marketers
After about thirty years of creating and producing high-quality musical performances, mostly directly related to what we do, we began doing high-touch one-to-one volunteer work with at-risk people, won a national award, and considered how to productize our lived experience as a business. Turns out, one could do that back in the day, so we […]
Attention Span
What’s your attention span? Before Y2K, the average adult human being’s attention span was 12 seconds. In 2015, that attention span had decreased to 8.25 seconds. That’s less than the attention span of a goldfish. And it’s a lot less than the average attention span we had up until around age 16. Our birth-to-16 attention […]
The True Cost of Freedom – Veterans Day 2023
Freedom Isn’t Free In a few days, America will celebrate its living warfighters. Many of them survived combat; all of them survived the ordeal of serving in the United States Military. Just because they are alive doesn’t mean they have stopped fighting. America’s military Veterans join those worldwide who are fighting visible and invisible wounds […]
There must be a better way
There must be a better way. Endless online networking. Content consumption. Webinars. Long-format videos. Short-format videos. Podcasts. Joint-ventures. Collaboration. One-to-one frog kissing. There must be a better way. Dues. Workshop fees. SaaS. Apps. Plug-ins. Add-ons. Helpers, parsers, and all kinds of purpose-based AI. Cloud storage. Cloud backups. Cloud backup subscriptions. Authenticity fees, certification fees, continuing […]
Old Wine / New Bottles
Back in the day, it wasn’t a great idea to store new wine in old wineskins. As the new wine fermented, it would put pressure on the wineskin, which was fine for new, stretchy wineskins, but would burst the old, brittle ones. What are today’s old wineskins? Perhaps a better question: who are today’s old […]
The Simple Management Innovation Business Needs Now
The simple management innovation business needs now must put personal development first. Above all, we cannot afford to be any more fractured or burn any more human capital as collateral damage. What’s Missing? Our creativity, health, and inspiration cannot thrive in a culture devoid of emotional agency. This results in a downward drag […]
Music and Relationships
Moments Remember those great feelings you had at the live concert by that band you love? People dancing, singing along. Some of you got to see Taylor Swift, or Paul McCartney. Whoever it was, it felt amazing, those music and relationships moments. Then, it was over. Things went back to whatever normal is now. Would […]
Imagine Love Entanglement
You don’t need 528Hz to be loving. The feeling of love is a call to action. The moment we choose to love, we entangle ourselves with the energy of love, which is so much more than vibrations in three dimensions. Try it! Here are two ways to entangle with “the love frequency.” Think or sing […]
150 Ways Musimorphic Works For You
This is a non-exhaustive list of how Musimorphic works for you: no pretty pictures, just the facts. We chose these examples to illustrate the vast opportunity for Musimorphic outside of clinical practice. They apply equally well to individuals, families, teams, and entire organizations. For completeness, we have also provided links for “music caregiving” (sometimes branded […]
The Musimorphic Quest Proof Of Concept
In any non-linear process of improving consciousness, such as the Musimorphic Quest, a traditional return on investment is not immediately obvious. Instead, it must be felt and applied through lived experience before it can be reflected on any bottom line. So, to begin that evaluation, ask yourself: what is the value of relationship? Your answer […]